The numbers all come in favor of the 2013 Ford C-MAX Hybrid over the Toyota Prius V. It definitely has measurably more power, higher fuel efficiency, more usable technology, more room and at the same time, much cheaper (starting at $25,200)! The only thing is doesn’t have on its side is the brand recognition of the Prius. If the C-Max takes off with buyers, time will take care of that. In every way that counts, the 2013 Ford C-MAX Hybrid bests the Prius in our comparison and we think you’ll agree.